Edet moist toilet paper dispenser

Edet dispenser pouch

Ergonomic packaging design

Moist toilet wipes claim more and more space on the Dutch toilet-paper market. Edet introduces a new concept for moist wipes in an eye-catching packaging.

The development of this smart packaging goes back to 2005. Back then, WAACS was asked to design the next generation packaging for Edets moist toilet paper. Up until then it consisted of a box and a refill pack. WAACS managed to integrate both into one fresh and easy packaging.

The new Edet moist toilet paper is now packed in an attractive, smart re-closable package. Because of the suction cup, the tissues can easily be placed right next to the regular toilet paper.

Edet is part of Svenska Cellulosa Aktiebolaget (SCA) and specializes in Personal Hygiene products such as toilet paper, household towels and handkerchiefs.